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Privacy notice.

How MW Fitness Coaching collects, uses and protects personal information when you get in touch or work with Mark.

Last updated: 3 September 2026

Who is responsible for your information

Mark Welsh, trading as MW Fitness Coaching, is responsible for the personal information described in this notice.

Contact: mwelshcoach@gmail.com

Information I collect

Depending on how you contact or work with me, I may collect:

  • Your name, email address, phone number and enquiry or booking details.
  • Messages sent through email, WhatsApp, Jotform, Calendly or another contact method.
  • Coaching information such as goals, programmes, check-ins, attendance, nutrition information, exercise videos, progress photographs, weight and measurements.
  • Information you choose to share about injuries, health conditions, medication, access needs or other circumstances relevant to safe and suitable coaching.
  • Basic technical information generated when the website or an online service is used, such as IP address, browser information and service logs.

Please only provide sensitive information that is relevant to your coaching.

How and why I use your information

PurposeLawful basis
Responding to an enquiry or arranging a consultationTaking steps at your request before entering a contract, and my legitimate interest in managing enquiries
Providing coaching, communicating with you and managing your accountPerformance of a contract
Keeping appropriate business, financial and service recordsLegal obligations and my legitimate interests in running and protecting the business
Protecting the website, services and business from misuse or security problemsMy legitimate interests in maintaining a secure service
Publishing an identifiable photograph, progress image or testimonialYour separate consent

Where coaching requires me to use health information or other special-category information, I will also ask for your explicit consent. You may withdraw that consent, although this may mean I cannot safely provide some parts of the service.

Photographs and testimonials

I will only publish identifiable photographs, progress images or testimonials with your separate permission. You may withdraw that permission at any time by contacting me. I will then stop using the material and remove it from channels I control as soon as reasonably practical.

Withdrawal does not make earlier use unlawful, and material already shared publicly may have been copied by others beyond my control.

Services I use

I use services including Jotform, Calendly, Trainerize, WhatsApp and an email provider to handle enquiries, bookings, communication and coaching.

These services receive only the information needed for the relevant function. Depending on the service, they may handle information on my behalf or under their own terms. Their own privacy notices also apply when you use them.

I may also disclose information to professional advisers or public authorities where reasonably necessary or legally required.

International transfers

Some of these services operate internationally and may store or process information outside the UK. Where a restricted transfer occurs, the relevant provider’s UK-recognised safeguards apply. You can contact me for more information about a particular service.

How long I keep information

I keep personal information only for as long as it is needed for the purpose for which it was collected. This may include providing coaching, responding to enquiries, keeping required business or financial records, resolving disputes and establishing or defending legal claims.

When deciding how long information is needed, I consider its nature and sensitivity, why it was collected, the risk associated with keeping it and any applicable legal requirements. Information that is no longer needed is deleted or anonymised.

Your rights

Depending on the circumstances, you may have the right to:

  • Ask for a copy of your personal information.
  • Correct inaccurate or incomplete information.
  • Ask for information to be deleted or its use restricted.
  • Object to certain uses of your information.
  • Receive certain information in a portable format.
  • Withdraw consent at any time where processing relies on consent.

Not every right applies in every situation. To make a request, email mwelshcoach@gmail.com.

You can also complain to the Information Commissioner’s Office.

Cookies and external services

This website does not currently use analytics or advertising cookies. Its hosting platform may use strictly necessary technology to serve and secure the site.

Linked services such as Jotform and Calendly may use their own cookies when you open them. Their cookie and privacy notices explain those uses. If non-essential cookies are introduced on this website, this notice will be updated and consent requested where required.

Changes to this notice

I may update this notice when my services, systems or legal obligations change. The latest version will always appear on this page.

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